Twitter just launched their official Tweet this button – about time … it comes in three versions (110×20, 55×20, 55×63) with five different settings for customization. You can set the URL obviously, the Tweet text default, via @SapientNitro or some user, related, and count box position.
You can embed with an iframe or embed with a JavaScript hosted at Twitter that will style a pre-determined class in a link. Pretty straight forward of course; how much can there really be for a simple Tweet this button.
You can see it server directly from Twitter here
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• Old Spice accounted for 75 percent of conversations in the category in the first three months of 2010.
• Half the conversations came from women.
• The YouTube/Twitter social media response campaign was “the fastest-growing and most popular interactive campaign in history.”
• More people watched its videos in 24 hours than those who watched Obama’s presidential victory speech. (Which most of us can agree is kinda sad.)
I am so glad I [accidentally] decided to write about the Old Spice videos last Friday
, prior to the social media campaign launch. The Old Spice simple and clever social media campaign has been running for the past 48 hours, allowing fans, influencers, and random people get their own personalized Old Spice video response by Tweeting, through Facebook, or Youtube commects … amazing! Full review by Mashable
is pretty good.
Inevitably and as expected, the videos got views, but following rapidly increased across all channels.
So W+K has been having fun with Old Spice lately … It’s actually quite impressive to see how every video they produce for Old Spice gets anywhere from 1 to 12 million views …
The latest one, called Old Spice | Questions got 3 million views in less than 1 week.
Today’s award goes to iPhone4 vs HTC Evo. I’m sure most of you have seen it, but if you haven’t, the video is a parody mocking Apple-heads / fans that blindly follow the brand for status … It shows how Apple builds following through designing great experiences and even if other brands have better technology, they cannot match the feeling one gets when holding an iPhone.
This video came out the same day the iPhone4 was released, immediately rocked the charts, and keep going strong.
The creator of the video worked at Best Buy, who immediately suspended him – creating some negative PR which shows you that even though Twelp won the Grand Prix at Cannes this year, Best Buy is still learning how to best leverage social media.
Citing a “very credible source,” Digg founder Kevin Rose tweeted that Google is readying “Google Me,” a social network intended to compete with Facebook … The Tweet was now deleted, but not before many sites including Gizmodo , and Louis Gray already wrote about it.
TechCrunch confirmed today that it’s not a rumor, it’s real.
D’Angelo, who was Facebook’s CTO for years, shared his thoughts as an answer to one of the questions on Quora.
I am so glad I [accidentally] decided to write about the 