Posts related to Social Media

Comcast/Xfinity adds social check-ins to TV watching

There’s no question that TV & Social Web are closed together, just like pretty much everything social. From xbox live joint movie watching, to Google TV, and now Comcast’s Tunerfish.

Comcast’s Plaxo acquisition has borne fruit beyond its social media address book roots with Tunerfish, aimed at pulling social networking features and TV into one website. Currently in closed alpha, it lets TV watchers note what they’re watching and share with others, Foursquare style… so you check-in a show, check how many people have checked in, and keep an eye on what’s trending amongst the larger pool of viewers or just your friends. Of course there’s Facebook and Twitter integration, and an iPhone app will be available when the beta launches in the next few weeks.

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Emerging Experiences and Trends in 2010

I spoke to Omar L. Gallaga from austin360 blog right before my SXSW panel about emerging trends, including mobile, augmented reality, and social media, and he posted this interview on their blog; wanted to share a few PoV’s that I provided …

American-Statesman: As smartphones have gotten more popular, we’ve been hearing more and more about augmented reality. Can you explain to us what it actually is and how it’s being used?

Augmented Reality (AR) is the ability of combining digital and real-world aspects to provide a greater or enhanced experience. Traditionally, it’s layering a digital overlay on top of a video stream, think NFL first-down marker, or NASCAR car information. It is not new, but due to the recent penetration of web and mobile it has been getting greater buzz. It was originally coined in 1992, used in PCs in 1999, by Sony PS3 in 2007, but it wasn’t until 2009 when adopted by Flash and made available for the masses that it began to gain momentum.

NFL and NASCAR are basic examples of mainstream media using AR, but the true reach is when it’s more personal: enhance computer or phone video streams with digital layers triggered by either some market or symbol in the video, or GPS and compass information, or any data source that can be translated into personalized visualization that adds and provides value to the user. Traditional uses range from recognizing trading cards, to real-size mailing boxes, to visualizing how would your new TV look in your living room.

As smartphones have gotten more popular, mobile augmented reality still has not, but they’re setting the base bricks and platform to allow greater penetration in the future. Location awareness, compass, maps, user generated content, all contribute to greater and richer data sources that will allow for great digital and real world mashups. The best mobile apps right now are TwittARound, Layar, Nearest Tube, TAT Augmented ID, SREngine, and Wikitude AR Travel Guide.

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Social Media: Are you ready for real-time?

[caption id=“attachment_1104” align=“alignleft” width=“400” caption=“Alabama's Local 15 News Live Twitter Billboard”][/caption] A few days ago I found this shocking blog claiming “Live Twitter News Billboard Leads to Social Media Fail ”… go ahead, read it and see if you agree. First, the fact that they pulled off a digital billboard with live tweets is awesome. So now ask yourself, what was the cause of this event? live tweets? twitter? social media?

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Autonomy launches social media analysis tool

Infrastructure software giant Autonomy launched a new web content management tool under its Interwoven brand, designed to monitor social media content and allow businesses to act on the insights gleaned. The Autonomy Interwoven Social Media Analysis solution is a combination of the Autonomy Interwoven web content management system and Autonomy IDOL (Intelligent Data Operating Layer). It is designed to provide organizations with the ability to understand and leverage the conversations happening in social networks to make some money.

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Twitter Search Will Soon Crawl Links

Twitter Search is going to get a lot more interesting soon, said Twitter’s new vice president of operations, Santosh Jayaram, who until recently was VP of Search Quality for Google. Jayaram confirmed that Twitter Search, which currently searches only the text of Twitter posts, will soon begin to crawl the links included in tweets and begin to index the content of those pages. This will make Twitter Search a much more complete index of what’s happening in real time on the Web and make it an even more credible competitor to Google Search for people looking for very timely content.

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Twitter: The Next Piece in Google’s Semantic Web Puzzle

The seemingly endless media and industry fawning over Twitter has lead to the widespread debate over the merits of real-time search and the future of the search industry. Yes, Twitter is an amazing service that allows people to share their thoughts, however poignant, painful or pointless, on events as they happen. However, the hype is reaching a fever pitch only exacerbated by Google acquisition rumors. With that in mind, it’s time to try and figure out exactly where this wonderful new medium belongs in the world of search.

It has been suggested that Google is looking to acquire Twitter because it views it as a threat. That line of thinking is completely insane because Google isn’t going anywhere. The company is still the top dog in terms of financial stability, commitment to innovation and business strategy. Depending on what research firm you ask, Google owns roughly 80 percent of the search engine market and is still gobbling up market share. In terms of users, Twitter doesn’t even match Facebook’s potential as a rival. Twitter is simply not a threat to Google; in fact, the search giant could simply consume the Twitter API. The good news is that it probably won’t because Twitter is a piece of the greater problem Google is looking to solve.

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