Rob is a sought-after business and technology leader and the CEO of DVX , driving exponential value creation through data-driven solutions. Rob is a serial-entrepreneur and intrapreneur with multiple exits, has led three large digital transformations at privately held, PE-backed, and public fortune companies; among others at McDonald’s, where he was chief digital and data officer and during his leadership the company tripled their market cap.

As a global executive with proven success leading innovation, growth, and transformation in companies ranging from startups to fortune 100, he focuses on digital transformation, impact of technology and shifting consumer behavior, and brings an entrepreneurial management style to corporations driving business outcome through business modeling, product innovation, technology modernization, and process reengineering.

Over the last 25+ years, he has started and sold three digital businesses, led three large-scale digital transformations, served as senior executive for fortune companies, and as a strategic advisor to the c-suite of elite corporations including McDonald’s, Coca-Cola, Kellogg’s, Unilever, Diageo, Target, and others in the areas of digital experience, data & analytics, business management, branding, and advertising.

He is a dynamic thought leader, faculty at Singularity University , published author, Forbes columnist, frequent public speaker, sits on multiple boards, former digital chair for the 4A’s and the ARF, and featured in TV at Reuters and Bloomberg innovator series. He has been received numerous awards by leading organizations that include Cannes Lions, South by Southwest, Addy, SoFi, Belding, W3 and Ads of the World for his innovative and transformative work, and is working with TED, Summit, and the UN attempting to bring exponential thinking and fix the world’s greater challenges.